From the early days of social media, Ive been fascinated by the art of visual storytelling and personal branding. Instagram continues to be my creative playground and main media outlet where my love for personal branding shines. My first social media gig came with running UMaine’s Alpine Ski Team socials, where I discovered how much I loved bringing communities together through digital storytelling.
Outside of work, Im fueled by creativity and grounded by the beauty of the Maine outdoors. I grew up hiking, skiing, fishing, and soaking in the beauty of the Maine coast. Im always immersed in a creative project, whether its a DIY, throwing pottery, or creating content. These roots shape the lens through which I visualize and create content today.